Why I Started Gorgeous Wellth

October 4, 2022

Gorgeous Wellth means slow living, taking control over your health here in midlife, and improving your mindset to live a wellthy life as you age.

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I'm lori!

I haven't always been this excited about good food. In fact, I was probably a lot like you, frequently tired of the boring meals I tried to create for my family. Then I had a wake-call ... three times ... and I started looking a whole lot closer at what it really means to be wellthy!

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It’s finally here! Gorgeous Wellth! To see it sitting here, shining back at me, makes my heart sing!

Oh, the journey I’ve been on these last few years. I feel like I’ve finally reached a destination I could see for sooo long, but had no idea how to get to.

As I’ve been defining this new business and creating my new site, I’ve been reminiscing about all I’ve done to get to where I am today.

Let me tell you the story …

Business … or health?

I’m an entrepreneur at heart.

But that spirit had to rise within me.

I grew up in a traditional environment; dad worked, mom stayed home. I didn’t even know what being an entrepreneur meant until I took a class in college to fulfill the credits needed for my business degree. My family all had jobs. My friends had jobs. So I went the traditional route and took a job too.

In my twenties, my husband lost three jobs in three years to corporate downsizing.

I moved into a position that was in constant threat of being pulled back from the field office, and returned to headquarters thousands of miles away.

Then my father died of a massive heart attack 73 days before his fifty-fifth birthday, a day he planned on retiring and doing something new. After interviewing for his position several times due to corporate downsizing, the stress finally took its toll.

My husband had dabbled in photography since high school, and after several years of turmoil, we decided to give it a go. He jumped in full stride, and started building a photography studio. I stayed with my job for the insurance and the pension. But we learned from anyone who gave advice, and signed up for every class we could find.

Our photography business blossomed before our eyes, and in just a few short years, we were one of the most successful photography studios in the country. We photographed weddings wherever our brides and grooms hired us to go.

We started teaching and coaching. I wrote books. I became a columnist for the local business journal. Our business took many twists and turns.

I loved all of it! Business was my thing, every aspect of creating successful businesses.

And I fell in love with writing.

Yet health became an underlying concern. I lived by the philosophy: “I’ll sleep when I’m dead.” And if you’ve ever tried that approach yourself, you know it doesn’t turn out well in the end.

I first learned about health from my dad …

My dad spent twenty-five years working for a large corporation. As he moved into his fifties, he entered a time when he had to reinterview for his position several times, trying to avoid the ever-growing corporate downsizing. They released a plan where he could take early retirement at fifty-five … but he had to make it to his fifty-fifth birthday. It was a game of reinterviewing for positions, moving jobs and titles, and moving one step closer to the day he could retire.

When he had a massive heart attack 73 days before his fifty-fifth birthday, my world changed forever. I started asking: Why? And it led me to a greater understanding of health.

I ate the typical “Midwestern” diet of meat and potatoes growing up. My dad loved his steak. As I read books and learned more about our current food supply, I was shocked at some of the things I learned.

It morphed again when my daughter declared herself a vegetarian at three. I put my learning into warp speed as I tried to understand how to feed my budding plant-based advocate in a way that would give her all the nutrients she needed as she grew.

This isn’t a fast process.

I smile when friends and acquaintances around me declare they are moving to a vegan diet overnight. I wish them well. But I know it’s not that easy.

It takes time to learn. It takes time to implement. You have to learn at your own pace, and move one step at a time.

I’ve done that now for almost thirty years.

Introducing GorgeousWellth

As an entrepreneur, I love looking at business opportunities. I’ve owned multiple businesses in my life, and have moved into several different industries.

I love business, and always look at the opportunity before I move forward.

When I worked a corporate job, we worked hard at building a photography business before I jumped in and became an entrepreneur as well.

That morphed into a coaching business, a startup website design business, a marketing firm.

When we moved to the West Coast, I moved full force into writing, penning over a dozen women’s fiction novels. I love stories, creating characters, and sharing knowledge through stories that touch the heart.

But something changed during the pandemic. Everything, really.

The stories inside me changed as I dealt with caregiving issues, family health crises, and mindset issues around worldwide health.

I knew it was time to step into what I’d been living for almost thirty years.

A place where I share everything I’ve learned through thirty years of improving my health one meal at a time.

Gorgeous Wellth is about fundamentals.

It started with a question: If we’re becoming more advanced as a society, how come we’re the sickest we’ve ever been?

  • How come kids today can’t expect to live longer than their parents?
  • How come heart disease and cancer keep rising?
  • How come autoimmune disease is talked about now more than ever before?
  • How come we get sicker as medicine usage increases?
  • How come our food supply isn’t feeding the world?
  • How come we don’t look at the safety of the food and products we consume?

Something has to change. Something foundational.

Because I know the same systems that have gotten us into this mess, will never be the systems that pull us out.

We have to find another way.

Slow down. Think. Reconsider our approach.

What is the root cause?

This isn’t something “the system” will ever cure. It’s going to take one person at a time. A grassroots movement back to a place of understanding.

This isn’t about he said/she said. It’s not about nitpicking and pointing fingers.

My path is different from your path. But we can’t move forward if we don’t start with some common goals. Simple things, really. Like:

  • Creating a better world than we were given.
  • Less competition and more collaboration.
  • Making small choices, one day at a time.

It’s these things, when added up, that will get us to a better place in the end.

And to me, that’s Gorgeous Wellth.

You can’t have Wellth without your health. It starts with what’s inside, and spreads to the rest of the world.

Imagine if we all had just a little bit more of GorgeousWellth.

In my mind, that’s a pretty good place to be.

You too?

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so hot right now

I'm Lori!

I haven't always been this excited about good food. In fact, I was probably a lot like you, frequently tired of the boring meals I tried to create for my family. Then I had a wake-call ... three times ... and I started looking a whole lot closer at what it really means to be wellthy!

My story

hey there!

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Steal My Own Wellthy Plan!

What does foundational wellness mean to you? For me, it sets the stage for overall health. Health is the one thing we all seem to take for granted … until we have a problem. In midlife, we often receive a wakeup call that leads to wanting to do more to change.

That’s what this course is about. This is a free, 7 day email course designed to help you explore your mind/body connection to your wellness journey.

I believe it's our destiny to leave the world a better place then we found it. 

© Gorgeous Wellth 2022  |   Photos by andrew osterberg

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